Entrepreneur

Regal Real Estate has selected Virtual Doorman (VDM), the remote doorman service bat provides traditional doorman services remotely, to offer services in four of its Manhattan properties, namely: 21 Maiden Lane, 33 Union Square, 9 East 16th Street and 112 Fulton Street.

Regal ultimately plans to install VDM throughout its entire 22-multifamily building New York City, portfolio.

We are extremely impressed with Virtual Doorman’s performance,” said Bill Punch, a principal of Regal Real Estate. “In fact, we are so pleased with the cost savings, 24-hour round-the-clock service and incredibly patient and efficient Command Center staff, that we plan installing VDM in all of our New York City properties.”

Colin Foster, vice president of sales and marketing for Virtual Doorman, said, “We are continually improving the system, and the latest new upgrade includes an Interactive Web Portal that now also allows tenants to instantly alert the Command Center of incoming visitors or deliveries directly from their PDA’s and computers an added advantage over the standard email or phone alerts.”

According to Punch, Regal decided to start working with Virtual Doorman at 21 Maiden Lane six months ago when the costs to employ front door reception staff, partially due to the recession, became prohibitive.

After the one-time Virtual Doorman installation cost, Regal is now saving approximately 75% per month on monies that formerly covered doorman/security guard salaries. 

This article first appeared in Entrepreneur.